Search Experience Optimisation Consulting
Search Engine Experience (SXO) is about creating a balanced strategy that considers both the technical aspects of SEO and the human element of user experience. By prioritising search engines and users, websites can achieve better visibility, higher engagement, and more conversions.
How can I help you and what
you will get from SXO Consulting
How can I help you and what you will get from SEO Consulting
SEO Fundamentals
SEO (Search Engine Optimization) fundamentals aim to improve a website's visibility and ranking on search engine results pages (SERPs) through a blend of technical, content, and user experience strategies. Key components include:
User Experience (UX)
User Experience (UX) refers to a person's overall experience when interacting with your website. UX encompasses all aspects of the end-user's interaction, including usability, accessibility, performance, design, and how the user perceives the system. Key components include:
Conversion Rate Optimisation (CRO)
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a contact form. CRO involves understanding how users navigate your site, what actions they take, and what prevents them from completing your goals. Here are the key components:
Don't take my word for it
“Suganthan is a highly skilled and knowledgeable SEO Consultant who has worked with us on a number of projects over the years. He is great at providing advice, setting up campaigns and optimising our website to meet our business objectives. I would happily recommend him to anyone looking for an SEO Consultant.”
Trine Bretteville
Executive Vice President RoomSketcher
“Dekode has used Suganthan as an SEO and SEM consultant for a long period of time and on many different projects and customers. It has varied from simple recommendations to more complex analysis and advisory services in SEO and SEM. Suganthan is competent and very good in dialogue with customer, which is very valuable. Suganthan has wide and deep experience in the field and is recommended.”
William Tomter
Team Lead @ Dekode
“Suganthan helped us to set up all the SEO basics when we relaunched our website. He helped us set up the site migration successfully without loss of traffic. He also came on a workshop with our team to learn us and give an understanding and clarity about SEO. Since the migration we started making organic sales. Looking forward to continue working with Suganthan, who has an strong commitment around SEO and SEM. I can highly recommend him for a collaborator or consultant.”
Frida Leikvoll
Brand marketing manager @ Hardanger Bestikk
“I have known Suganthan for some time now and regularly discuss all things SEO with him (on an almost daily basis). Not only does he have strong technical SEO skills, but he also has the content strategy skills to go with it. His experience within the Nordic markets is particularly extensive. It also helps that he’s a pleasure to work with.”
Matthew Barby
Chief Marketing Officer at Decentral Games
“The man, the myth, the SEO legend. I’ve approached Suganthan many times for advice on everything from technical SEO to general marketing questions and he’s always gone above and beyond to help me out. We’re both members of the Traffic Think Tank community and Suganthan is what makes it great. He knows his stuff, writes top draw content and is always looking to help others learn and grow.”
Alex Birch
SEO Lead @ Typeform
Let’s talk & work together
I aim to get back to all enquiries within a few hours between Monday to Friday 9am- 5pm
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Let’s talk & work together
I strive to respond to all inquiries within a few hours during our business hours, Monday to Friday, 9 AM to 5 PM.
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