Lily Ray put me on a slide

Lily Ray, one of the biggest names in the SEO industry put a slide up in her talk of the AI search researchers she recommends, and my name was on it.

Sitting next to people I actually read and learn from. Dan Petrovic, Britney Muller, Andrea Volpini, Jan-Willem Bobbink, Metehan Yeşilyurt and a few more..(Make sure to follow them)

I started sharing my AI search research because I like picking apart difficult, messy problems, and because I’d rather be useful than sit on what I find.

So my name in that company means more to me than any like count.

A small ask

I share everything I find because I do not believe in gatekeeping useful information.

But a lot of hours go into this work.

Testing things. Breaking things, Rechecking assumptions, Separating what actually happened from what I wanted to be true. Then turning all of that mess into something clear enough for others to use.

So if my research helps you, use it. That is the whole point.

So if you use any of my findings in articles, presentations, reports, client decks, or talks, all I ask is that you give me some credit. And ideally a link back too. I’d be a terrible SEO if I didn’t ask. 🫣

A thank you as well to my co-founder Andy Chadwick, who backs me on all of this and gives me the blunt feedback I actually need.

Thank you, Lily Ray. Photo by Mark Williams-Cook.