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I write about organic search, AI, and the tools I build to make both less tedious. When something's worth your time, I send it over. Usually two to four emails a month.
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$ cat what-you-get.md
- The new post the day it goes live, in full or as a short heads-up with the link.
- Behind-the-scenes notes on what I'm building, the experiments that worked, and the ones that didn't.
- Now and then, something I'd only put in an email.
$ ls ~/recent # so you know what you're getting
- How ChatGPT Actually Picks Sources (I Read the Network Traffic, Not the Outputs)
I read 2 days of ChatGPT's raw network traffic to see how it picks sources, which domains get cited, and how to rank in and get cited by ChatGPT.
- I Shipped Agentic Resource Discovery on This Site (And a Client Found Me)
Google and 10 others shipped Agentic Resource Discovery. I added an ai-catalog.json to this site, validated it against the official tool, and a reference client discovered my capabilities. Here is the build and the Cloudflare catch.
- Open Knowledge Format (OKF): Google's New Markdown Format for AI Agents
Google shipped OKF, the Open Knowledge Format, a markdown standard for handing your content to AI agents. What it is, what it does and does not do, and how to generate your bundle free.
Two to four emails a month. The list runs on Listmonk on my own server rather than a big marketing platform, so your address stays with me and nobody else. One click unsubscribes you whenever you've had enough.