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ChatGPT Searches Individual Subreddits by Name

A capture this week has ChatGPT targeting one subreddit directly, with a ten-year window, on a query where Bing returns no Reddit at all. Reddit was 48 of the 71 pages it fetched and won 6 of the 8 citations. Four days earlier, a different query gave Reddit none of eleven.

ChatGPT Rebuilt Its Search Tool. I Read the New Language It Speaks.

Between 16th and 20th August, ChatGPT's search tool call went from JSON to a compact query language with freshness windows, domain targeting and separate verticals for products, places, images and widgets. I captured both sides of the change on the same account, with the same question. Here's the full map, and what each part means for getting cited.

"Yes, Go On": The AI Conversations Leaking Into Your Search Console

A classifier for the AI conversations leaking into Search Console. Seven kinds, from human replies and comparison questions to tracker bots and agent prompts, built from sixteen months of my own data and released as a free tool you run with one prompt.

Some assembly required

Common Crawl Published a Manual for Being Visible to AI. I Automated It.

Common Crawl's own AI Visibility Audit tells you to check your training data standing by hand. I automated it. My free checker reads 12 months of Common Crawl history for any domain or single page, dates the month a CCBot block appeared, tells you whether a CDN template wrote it, and hands you the fix.

FanoutFox: A Free ChatGPT SEO Tool That Shows How It Picks Sources

FanoutFox is a free generative engine optimization (GEO) tool and ChatGPT rank tracker. It reads your own ChatGPT session and shows the fan-out queries, the sources it fetched, who got cited, who got mentioned, and who beat you on each claim. Free, local, one click.

Quick setup

How to Unlock "Not Provided" Keywords in Google Analytics

The 3 ways to recover your organic keyword data after Google hid it in 2013. Search Console linking, BigQuery pipelines, and third party tools compared honestly. Includes a free open source skill whose methodology is fully inspectable, the opposite of the paid black boxes.

Some assembly required

WebMCP: I Made My Website AI Agent Ready (Here's How)

A practical guide to implementing WebMCP on your website. What it is, how it works, and a full walkthrough of adding MCP tools to a personal site so AI agents can interact with it directly.

Some assembly required

Keyword Hunt: I Built a Technical SEO Puzzle.

Keyword Hunt is live. Twenty single-word keywords cloaked using real technical SEO, AI SEO, and edge engineering. The first 10 to find all 20 get permanent Elite status in the Hall of Fame.

Some assembly required

How to Connect the Ahrefs MCP Server to Manus

Ahrefs has an official MCP server. Manus has an official MCP integration. The connection didn't work out of the box. This is what happened, what I learned, and the working setup including a downloadable Manus skill.

Some assembly required

How I Added an AI Chat to My Personal Website

A step by step guide on how I built a RAG powered AI assistant on my site using Cloudflare Vectorize, Workers AI, and Claude. It answers questions about my blog posts, opinions and personal knowledge.

Some assembly required

Logfile Analysis for SEO

Understanding how search engine crawlers interact with your website through server log analysis.

Frustrating SEO Problems

A deep dive into common and frustrating SEO problems facing webmasters and SEOs, from zero-click results to GMB spam and shrinking organic landscapes.

A Guide to Outsourcing SEO

A comprehensive guide to outsourcing SEO — from finding the right agency or freelancer to managing projects and measuring success.

19 Actionable SEO Tips

A comprehensive guide with 19 actionable SEO tips covering keyword research, featured snippets, video optimisation, local SEO, schema markup, and more.